THE SERVICES OF APPENZELLERLAND TOURISMUS AR
Operate the tourist offices in Heiden and Urnäsch
Provide advice for guests at the counter, over the phone, by chat and e-mail
Advise decision makers in tourism
Product management / range of offerings / product development
Produce and distribute tourism brochures for the Appenzellerland
Develop and maintain the Appenzellerland tourism website www.appenzellerland.ch
Develop, distribute and implement marketing measures for tourism service providers
Marketing: public and industry trade fairs, poster and banner campaigns, infomercials, ads
External PR: liaise with media experts, press releases for target markets, media monitoring
Internal PR: provide support for and collaborate with tourism partners